Ted identifies and selects speakers for their events through a rigorous process that involves research, recommendations, and a review by their curatorial team. Potential speakers can be recommended by the community, or they can apply to speak at a TED event. The TED curatorial team then reviews the applications and selects the speakers who they feel are the most compelling and innovative.
TEDx events, which are independently organized local TED events, are responsible for selecting their own speakers. However, TED provides guidance and resources to help organizers find and select speakers who can deliver inspiring and thought-provoking Talks.
Overall, TED seeks to identify and select speakers who have unique, innovative, and compelling ideas that can inspire and educate their global audience. It is important for potential speakers to be able to communicate their ideas clearly and effectively and to have a track record of engaging and inspiring others through their work or accomplishments.